Water Brand Identity

In the heart of Iceland, a man named Einar Thorvaldsson had a vision. He believed that water was not just a necessity, it was an experience. Sourced from the untouched Vatnajökull Glacier, Icelandic Diamond Water was nature’s purest elixir; but Einar was not content with purity alone. He sought luxury, so he began filling each bottle with glacier water filtered through crushed diamonds. And at the bottom of every bottle, resting like a sunken star, is a 0.75-carat diamond—a gift from the earth itself. This made the world take notice. First, the elite—celebrities, royalty, and billionaires—sought the prestige of sipping from a bottle of Icelandic Diamond Water. Then came the collectors, hoarding bottles like rare gems. It was more than hydration; it was an indulgence, a statement, a lifestyle. Einar never lost sight of his roots, and for every bottle sold, a portion of the proceeds are donated to fund clean water projects in our oceans. He often said, “It is only right that we share the wealth of water.” Soon, legends surrounded Icelandic Diamond Water. Some claimed drinking it granted longevity; others swore the diamonds held mystical energy. A single sip, they said, could make you feel as if you were standing atop a glacier, breathing the crisp, untamed air of Iceland itself.